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ITSALLBLAQ READIES FOR RELEASE OF ‘THANTAZILE’

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MBABANE - In the vibrant landscape of Eswatini’s music scene, a new voice is poised to make waves.

ItsallblaQ, a passionate DJ and emerging artist, is set to release her much-anticipated single, ‘Thantazile’, a project that not only embodies her personal journey but also seeks to elevate Eswatini’s music on a global stage.  Inspired by her loyal followers, ItsallblaQ has felt the pressure and excitement to share her unique sound with the world. “The people who follow my brand inspired me. They always asked me to give them a taste of my own sound, and I felt like I still had growth to do over the years. But now, this year, it’s time. I can’t wait for everyone to hear the song,” she expressed with palpable enthusiasm.

Narrative

Working alongside her talented producer, Key2Key, and vocalist Cnatra, ItsallblaQ has crafted a track that resonates deeply with both her personal narrative and broader themes of perseverance. “I love their creativity so much. They’re very talented in their line of work,” she beamed, highlighting the collaborative spirit that has driven this project forward. The title ‘Thantazile’, meaning ‘I prayed’, reflects ItsallblaQ’s deep faith and the inspiration she draws from her spiritual journey. “My talent is nothing without God,” she affirmed. The lyrics of the song tackle the struggles and skepticism faced by artists in the entertainment industry, while also addressing the universal theme of reaping what one sows in life.

“They speak on me; my name is ItsallblaQ, and the fact that when I DJ, I connect with my people and music. Also, the song is actually my mother’s name,” she added, making the release even more poignant. With a keen understanding of modern marketing strategies, ItsallblaQ believes that TikTok will play a crucial role in the song’s success. “I plan on doing a dance challenge for the song, hoping everyone will do it and tag me. I believe TikTok is the best music marketing platform,” she explained. By leveraging social media to engage fans, she hopes to create a movement that resonates with thousands, encouraging listeners to share, like, and use the same sound on TikTok. Looking beyond personal achievement, ItsallblaQ is passionate about uplifting her peers in the Eswatini music community. “Eswatini is really gifted with creatives.

We should support one another as artists,” she emphasised. Citing the collaborative efforts of artists like Lyrikal Busta and Young Zesh, she recognises the importance of working together to foster a thriving music industry. “Collaborations are the new game changer,” she noted, advocating for unity among local artists. As she prepares for the release of the single, ItsallblaQ reflects on the valuable skills she has gained through her experiences as a DJ. “There’s a lot of deejaying skills and techniques that are learned from producing how to master the layout of a song to know when to mix the next one, how to count your songs when deejaying for good transitions,” she explained. With aspirations to delve deeper into music production, she is determined to expand her artistic repertoire.

As ItsallblaQ embarks on this exciting journey, she hopes ‘Thantazile’ will not only resonate with the right audience but also raise the Eswatini flag globally. “Proudly sang in siSwati, produced in Eswatini, for the world,” she declared, underscoring her commitment to showcasing her culture on the international stage.

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