Times Of Swaziland: WANTED: NACAS LOGO DESIGNER

WANTED: NACAS LOGO DESIGNER
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Mxolisi Dlamini and Lungisile Shiba on 01/08/2024 07:31:00


MBABANE – Eswatini National Council of Arts and Culture (ENCAC) is looking for
designers to craft a logo for the upcoming National Arts and Culture Awards.
According to ENCAC CEO Stanley Dlamini, the awards will honour those who have
made outstanding contributions to the arts industry and the designer that will
craft the ideal logo will be awarded E5 000.  “Eswatini’s prestigious
National Arts and Culture Awards 2024 (NACAs) are seeking an innovative and
talented designer to create an official logo. Honours
“The NACAs are an event that honours individuals and organisations that have
made outstanding contributions to the arts and culture industry in Eswatini. The
winner will receive an E5 000 cash prize,” Dlamini said.
When asked about the vision they had for the logo, he mentioned that it should
be memorable and capture the essence of the awards. “The logo should capture
the spirit and essence of the awards ceremony and the contributions made by the
artists in the industry. It should be memorable, professional and versatile
enough to be used across a variety of media and other platforms. It should also
reflect the dynamic and creative nature of the NACAs and the pride that Eswatini
takes in its arts and cultural heritage,” he said.
Needed
Dlamini further went on to reveal the types of logos needed, citing four types
of logos. “Based on the call for a logo design, the types of logos needed for
submission are the primary logo, which is a main logo that represents the NACA
Awards, capturing the spirit and essence of the ceremony and the arts and
culture industry in Eswatini. “There is also an icon-only logo, which is a
standalone icon that can be used without the logotype (text), representing the
NACA Awards. “Another logo can be the wordmark logo, which is a text-based
logo featuring the logotype (NACAs), that can be used independently or in
conjunction with the icon.
Designers
“Lastly, there is a combination mark logo, which is a logo that combines the
icon and wordmark, which can be used as the primary logo. To ensure versatility,
designers should submit logos in various formats, including PNG (raster), PDF
(vector), JPEG (raster), and vector formats,” Dlamini said. Additionally,
designers may consider submitting logo variations for different use cases, such
as horizontal and vertical orientations, colour and monochrome (black and white)
versions, reversed or inverted logos for dark backgrounds and social media
icon-sized logos.  By submitting multiple logo options and variations, designers
can demonstrate the versatility and adaptability of their design.