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BakaNgwane: Eswatini’s ticket to global stage

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Eswatini TV CEO Mlamuli Dlamini shaking hands with ‘BakaNgwane’ Executive Producer, Minister Pholile Shakantu, while Tribe Studios Director and ‘BakaNgwane’ Producer, Sibusiso Dlamini looks on. (Pics: Neliswa Sibiya)
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MBABANE – The local series ‘BakaNgwane’ has proven to be a game-changer for Eswatini, not only showcasing the country’s rich culture and history but also creating opportunities for its people.

The series Producer, Sibusiso Dlamini, revealed that the project has employed over 1 000 individuals, providing a boost to the local economy. Dlamini, also mentioned that the shooting of the entire series began around 2020 where he said: “A lot of work was put into the production, the planning, scripting and everything.”

When asked about the future plans they have for the series, Dlamini said that people should expect to see ‘BakaNgwane’ on global platforms. “Definitely. I cannot list any tangible upcoming plans for now, but there are a few we hope will take the film all over the world . As the Minister for ICT has stated that we should engage with her, as she is willing to help us take the film to greater heights, we will do so as the world deserves to see its greatness and Eswatini’s true history,” he said.

The Minister for Sports, Culture and Youth Affairs, Bongani Nzima lauded the film producers and directors for the opportunity of giving raw talented individuals the platform to shine. “I am particularly encouraged by the tangible economic and social impact of this production. The employment of over 1000 extras drawn from different communities demonstrates the real value of the creative sector in creating livelihoods. Beyond employment, the production enabled skills transfer to local actors, crew members and creatives, strengthening our national capacity in the film and television industry,” he said.

Nzima further stated that this was a clear reminder that the arts sector has no age restriction, welcomes participation across generations and backgrounds and stands as a viable contributor to the national economy. “Investing in the arts is investing in people, skills and sustainable development. Let us continue to invest in arts, culture and the creative industries, for they are not only the soul of our nation, but a foundation for our future,” added the minister.

*…

… big impact

MBABANE – While the value of ‘BakaNgwane’ extends far beyond the screen, here is why high-budget local productions are vital for Eswatini looking at the success of similar projects from outside of the kingdom.

Large film sets act as mini-economies. The budget filters directly into the pockets of local caterers, transport providers, hardware stores (for set building) and local clothing designers.

It is also worth noting that with over 1 000 extras and dozens of crew members, ‘BakaNgwane’ has provided more immediate job opportunities than many traditional small-scale industries.

Also, by producing ‘Eswatini stories told by emaSwati,’ the nation builds ‘Soft power.’

High-quality films act as a digital calling card, inviting global audiences to learn about Swati history and heritage.

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