To promote agricultural education outcomes and help local farmers strengthen their marketing capacity, the Taiwan Technical Mission’s (TTM) Emerging Fruit Tree Production, Marketing and Capacity Building Project participated in the Ezulwini Farmers’ Market, exhibiting vegetables and handmade strawberry jam jointly produced by interns and local farmers.
The event drew great attention and warm participation from visitors and residents alike.
The market was filled with an atmosphere of harvest and energy. The booth featured fresh vegetables and fruit, including cucumbers, coriander, guava, strawberry and spring onions, as well as handmade strawberry jam from locally grown strawberries.
Both interns and local farmers took part in cultivation, processing and sales, enthusiastically introducing their products and sharing their farming stories with visitors. Many market-goers showed strong interest in these locally produced items.
They stopped to taste, chat and purchase, praising the jam’s natural flavour and balanced sweetness. Some remarked that it ‘tastes even better than store-bought ones.’ The booth quickly became one of the highlights of the event, filled with friendly conversations and the sweet aroma of strawberries.
According to TTM, this market participation not only allowed interns to experience the complete ‘from field to table’ process, but also provided local farmers with opportunities to learn about product presentation, packaging and customer engagement, key skills for entering the tourism market.
The event successfully combined agricultural education, technology transfer and market practice.
TTM reaffirmed its commitment to continue assisting both local farmers and young trainees in Eswatini to enhance their skills in production, processing and marketing.
By promoting innovation and sustainability, the mission aims to help Eswatini farmers build stronger agricultural communities where local produce becomes a true source of pride.
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