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Nomzamo Dlamini: Staying rooted in authenticity

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Nomzamo Dlamini (professionally known as Zamo) is a multi-talented Swati-born singer, songwriter and actress now based in Johannesburg. (Pics: Courtesy)
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In an industry that continually shifts with new sounds and fleeting trends, Zamo Dlamini remains a steadfast figure, driven by genuine storytelling and a deep connection to her roots.

Nomzamo Dlamini (professionally known as Zamo) is a multi-talented Swati-born singer, songwriter and actress now based in Johannesburg.

Her latest single, a heartfelt reflection on the importance of staying connected to one’s home, has struck a chord with audiences, both young and old. It’s a song that resonates with the universal truth of belonging and the need to check in with where we come from, no matter how far life takes us.

Dlamini explains that the inspiration for her new song stems from a simple yet profound realisation. “It’s about the importance of remembering to check in at home,” she shares. “Many people arrive in the city and get caught up in the bright lights and busy life. It’s a common concern among parents, who sometimes feel their children drift away or forget their roots. I wanted to create a gentle reminder that staying grounded and maintaining that connection is essential, no matter how much success or distance we gain.”

Her long career has shaped her approach to music, fostering a belief in crafting songs that prompt introspection. “Over the years, I’ve learnt that music should hit home,” she says.

“My aim is always to make people reflect on their decisions, their journeys and their sense of belonging. I’ve written happy songs and love songs, but this one felt especially personal. I remember leaving home at 21, and despite the distance, I’ve always understood how vital it is to stay connected to where you come from. That sense of responsibility and love for home influenced the message of this track.”

The evolution of the music industry has been a defining aspect of her experience. She notes that while new sounds and genres have emerged and thrived, there remains a special place for her genre.

“The industry has changed a lot,” she acknowledges. “We’ve seen a wave of fresh styles and artists, and honestly, they have done very well. But our genre still holds its significance. We don’t feel the pressure to cross over into other styles because staying true to what we do allows us to maintain authenticity.

There’s plenty of space for everyone and I believe that’s what keeps us relevant.”

Full article available in our publication.

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