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Fine line between thriving, surviving

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Every time a business sources locally, it strengthens another business and keeps jobs in our communities. We are each other’s life source in this economy, as businesses, suppliers and partners. (courtesy pic)
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 PROCUREMENT today is no longer just about purchasing goods and services, it is about unlocking value, minimising risk and fuelling business growth. In Eswatini, where SMEs and MSMEs are the backbone of the economy, adopting a smarter, more strategic approach to procurement can mean the difference between merely surviving and truly thriving. Dr Lomakhosi Wendy Magagula from Zeal Procurement and Supply Chain Limited has witnessed first-hand how trust-based, strategic partnerships in procurement can deliver long-lasting impact. In this interview, Dr Magagula shares insights into how local businesses can elevate procurement from a routine function to a critical lever for resilience and success.

Times: Beyond the basic cost considerations, what are the most critical strategic pillars businesses should establish when developing a robust procurement framework in today’s dynamic market? 
Dr Magagula: “While cost efficiency remains a key factor in procurement, modern businesses must build their purchasing systems on broader strategic pillars to thrive in today’s fast changing market. The pillar is supplier relationship and collaboration. Developing trust-based partnerships with suppliers ensures reliability, fosters innovation and allows for flexibility when unexpected challenges arise
Times: In procurement, what are the common pitfalls or ‘red flags’ that businesses frequently overlook, which can ultimately lead to significant inefficiencies, increased risk, or missed opportunities? Dr Magagula: “In Eswatini’s vibrant SME and MSME sector, procurement mistakes can quietly drain resources and stall growth if left unchecked. 

Times: When businesses are looking to optimise their procurement efforts, what key areas should be the absolute priority for focus, ensuring they deliver not just cost savings, but also enhanced value, resilience and competitive advantage?
 Dr Magagula: “In Eswatini’s business environment, optimising procurement is not just about negotiating lower prices, it’s about creating systems that strengthen the entire supply chain. For many SMEs and MSMEs here, the biggest opportunity lies in building relationships with reliable suppliers, investing in transparent sourcing processes and aligning procurement with long-term business goals rather than quick wins. At Zeal Procurement and Supply Chain Limited, we have seen first hand how local businesses can unlock value by looking beyond the price tag. By focusing on these areas, Eswatini businesses not only achieve cost savings, but also build a competitive edge that lasts, something Zeal has consistently delivered through our strategic projects locally. 

Times: Beyond the immediate transaction, how can businesses leverage procurement as a strategic function to foster stronger supplier relationships, drive innovation and contribute to broader organisational goals like sustainability or digital transformation? 
Dr Magagula: “In today’s business landscape, procurement is no longer just about buying goods and services at the best price, it’s a powerful lever for longterm growth and resilience. For businesses in Eswatini, this means building procurement strategies that go beyond short-term transactions and instead focus on creating genuine partnerships with suppliers. When suppliers feel valued, trusted and fairly treated, they are more likely to bring innovative ideas to the table. At Zeal PSC, we guide businesses in turning procurement into strategic driver, one that strengthens supplier relationships, encourages innovation and ensures that every purchasing decision supports the organisation’s long-term vision.”

Times: What emerging trends or technological advancements do you believe will significantly shape procurement strategies in the next 3-5 years, and how should businesses prepare for them?
 Dr Magagula: “Over the next three to five years, procurement will be shaped by trends that go beyond simply ‘finding the cheapest supplier.’ We’re moving towards smarter, more data driven and more sustainable approaches and businesses in Eswatini, regardless of size, cannot afford to sit this out. One major shift is the adoption of digital tools.. At Zeal, we’re already integrating such systems into our projects, making sure that our clients benefit from real time visibility of their supply chain. Another trend is the focus on local and regional sourcing. Global disruptions, from pandemics to shipping delays, have shown the importance of building a resilient supply base closer to home. In Eswatini, this is more than just a strategy, it’s a lifeline. 
 

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